Senior product designer • Freelance & remote • open for new opportunities
I partner with purpose-driven businesses worldwide to design SaaS products that earn consumer's trust.
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How I can help
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Research & Strategy
I shape product direction by aligning business goals with user needs to drive evidence-based decisions and ensure the product delivers real value.
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Product Optimization
I transform outdated, clunky products into engaging and accessible digital experiences that boost business outcomes.
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Design Systems
I create and scale cohesive, flexible design systems that enhance consistency, streamline workflows, and evolve alongside the product.
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Mentoring
I support emerging designers through mentorship, helping them level up their skills and grow careers.
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Projects I worked on
Soniq
Reducing scheduling errors by redefining the shift planning experience
Led the redesign of a SaaS platform for cleaning site managers to improve customer satisfaction and retention. Established a design system from scratch, as well as introduced Lean principles and UX best practices to the organisation, increasing design efficiency and cross-team alignment.
ELLI
Increasing task completion speed and ease through better usability
Improved the usability and UX of a B2B platform for EV charging station operators, resulting in faster task completion and reduction in user-reported issues. Strengthened the multi-brand design system and documentation, accelerating development cycles and improving cross-team consistency in UI delivery.
Stealth startup
Optimizing online ordering and shipment tracking for better sales
Led the design of a unified ordering and tracking platform for a building materials distributor, helping shift 80% of sales from offline to online and increase operational efficiency.
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Teams I supported
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Why Work With Me
With over 10 years of experience in brand and product design, working with businesses both large and small, I’ve developed a wide range of skills and established myself as a well-rounded product designer who leads design processes from strategy to production.
I love to be immersed in the problem space and use research to craft experiences, which bring relief and beauty into people's lives. My mission is to bring clarity and structure to complex and challenging ideas, as well as to find means of creating an emotional bond between people and technology. Teams value working with me for my ability to navigate different perspectives, foster collaboration, and create alignment. I also mentor emerging designers, helping them navigate their career paths and land new roles.
When I'm not busy with a design project, you'll most often find me at a local café drawing people, nursing my plats, mastering my sommelier skills, or playing at the beach with my dog.
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What I value
Curiosity
A growth mindset and a drive to understand the “why” inspire new ideas and turn challenges into opportunities. I view continuous learning as a key to fostering improvement and innovation.
Functionality
A great product isn’t just beautiful—it is functional and pleasant to use. I prioritize usability and accessibility, resulting in simple, elegant solutions that actually work. I take ownership of the impact my designs have, ensuring they are inclusive, ethical, and sustainable.
Compromise
Good design happens when business goals, user needs, and technical constraints align. I believe that finding a common ground between teams ensures that solutions are both impactful and achievable.
Kindness
The best work happens in an environment of trust and respect. The best ideas come from teams that feel safe to share, experiment, and challenge each other. I value open communication, constructive feedback, and a collaborative spirit.
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Let's create something meaningful together.
© 2025 Kasia Majchrowska
hello@kasia.design