Redesigning the shift planning experience for site managers in cleaning operations.
Field service management • SAAS • B2B
With the SQ One platform, Soniq offers digital solutions for optimizing operations management across multiple sites for companies specializing in cleaning services.

As the app evolved, expanding its capabilities became increasingly challenging. The backend infrastructure posed limitations, while the interface suffered from unnecessary complexity and usability flaws. Shift planning, the core task, became tedious and no longer met the needs of a growing and diverse customer base. Additionally, the design lacked consistency and proper documentation, hindering usability and scalability.
Client

Timeline 
October 2019–June 2021

My Role
• Redefined the product vision and shaped user-centric design processes while conceptualising, wireframing,  prototyping, and designing solutions as lead designer with a team of 3.
• Conducted and structured UX research efforts such as expert interviews, journey maps, and usability tests (remote) with over 10 customers to make evidence-based decisions.
• Introduced a systemic approach to design by establishing a design system of visual language in Figma and a component library in Storybook.
• Fostered collaboration and consistency across teams by working closely with management, engineers, and other stakeholders through workshops, reviews, and continuous insight sharing.
Outcomes
• Optimized shift planning, reducing scheduling errors and increasing efficiency, leading to higher customer engagement and satisfaction.
• Improved usability and visual consistency, driving positive user feedback and increased customer trust.
• Introduced more engaging design elements that built an emotional connection with the user, fostering loyalty and repeat use.
• Strengthened cross-team collaboration through Lean principles and improved communication.
• Accelerated development and design consistency with a scalable, cohesive design system.
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